The Agency for Pinterest Ads
As a full-service planning, design, and digital marketing business, we help both new and established brands grow faster.
What we do
Campaigns that Reach Your
Online Sales Goals and
Result in Higher ROI
Navigating the digital landscape can be challenging, especially in the $4.28 trillion online market. To stand out and ensure your site grows and succeeds, you need a unique approach that sets you apart from the competition.
That’s where BACKSPACE® comes in. We’re experts at leveraging all available tools to create stunning, interactive ads that not only meet but exceed your goals. Unlike many advertising firms, we utilize Pinterest’s unique set of tools to enhance your advertising strategy.
Pinterest has surprisingly become an excellent platform for B2C companies to connect with customers. How? With features like Pinterest Lens and Buyable Pins, users can often make purchases instantly, skipping the traditional sales process. We can also create links for your products on other social networks and websites. What’s not to love about increasing your brand’s visibility, streamlining the sales process, and boosting sales?
Every Pinterest campaign managed by BACKSPACE® follows a proven, data-driven approach. Our team designs eye-catching visuals and compelling text to engage Pinterest users. This strategic planning ensures that your brand reaches the 459 million Pinterest users within your target market.
This blend of creativity has helped our clients across various industries generate over $50 million. With our expertise in Pinterest promotion, we’re ready to achieve similar success for your brand.
Company stats
We’ve helped our clients generate over $250 million from ads, and we continue to drive even more revenue for them every day.
Profit
With over ten years of experience in digital marketing, we’ve mastered the field and remain committed to continuous learning and improvement.
Years
We’ve assisted a wide range of companies in strengthening their brands and creating projects that boost visitor numbers, increase sales, and drive revenue.
Projects
Our Google Ads Agency
Pinterest stands out in the social media landscape with its unique perspective, capturing user interest and keeping them scrolling for extended periods. While users may quickly move from one page to another in just 15 seconds, the average Pinterest user stays on the platform for about 5 minutes—a significant amount of time online.
We can leverage this opportunity to showcase your brand in fresh and engaging ways. Our ads will be designed to stand out and capture attention, effectively guiding Pinterest users to your landing pages and aligning with your goals.
Over the years, we’ve gathered extensive data and refined our online advertising strategies. From Pinterest’s early days as a social media platform, we’ve been dedicated to mastering the best advertising practices on the site. We continuously analyze data and results to enhance our approach.
Each campaign is meticulously planned with this data, allowing us to select the most effective measures and placements for optimal results. Every business targets a unique audience, and we’re confident we can help you reach the customers who matter most to your brand and drive increased revenue.
A successful strategy starts with segmenting your audience effectively. Our experts at BACKSPACE® will help you identify your ideal customers and then choose the best placement to ensure they see your ads.
We excel at continuously refining audience segments. We’ll monitor and adjust your audience selection before, during, and after your Pinterest campaign to ensure you achieve the best results and highest conversion rates possible.
As one of the newest social media advertising platforms, Pinterest constantly introduces new features and updates. We stay on top of these developments to ensure we’re always using the latest tactics for planning the best campaigns.
Our data-driven approach outperforms that of other full-service companies by 95% and can significantly benefit your business, helping you achieve your campaign goals much faster than you might have thought possible.
At BACKSPACE®, we have a proven track record of delivering outstanding results for e-commerce companies. We’re dedicated to helping you meet and exceed your goals, leveraging our experience and expertise to drive success for your business.
We care deeply about your brand’s performance and use our creative campaign strategies to make a significant impact. Our aim is to generate results that positively affect your bottom line and drive substantial revenue growth.
We’d love to discuss your specific needs and goals. By collaborating, we can set achievable objectives and outline a detailed plan for using Pinterest ads to meet them. We’ll ensure that our strategy is perfectly aligned with your brand and tailored to your unique requirements.
Achieving industry leadership in your e-commerce niche requires exceptional advertising and marketing. With BACKSPACE®, you can be confident that you’re receiving top-notch planning and the most innovative ideas.
Our powerful strategies ensure that your ads stand out on Pinterest and other platforms. This competitive edge allows your brand to outperform others, enhancing your market share and driving significant growth.
Keeping Up With Pinterest’s Advertising Evolution
Advertising on Pinterest is still a relatively new concept, and its formats, methods, and best practices are evolving rapidly. At BACKSPACE®, we stay on top of these changes to ensure we use the latest and most effective strategies when crafting Pinterest campaigns for your business.
Pinterest advertising is currently 2.3 times less expensive than on other social media platforms, and this gap is likely to widen as Pinterest continues to innovate its advertising techniques. By leveraging our expertise and ongoing learning about this tool, your brand can take full advantage of this dynamic advertising opportunity.
Creating Pinterest Ads That Get Pinned
Pinterest thrives on stunning visuals and engaging imagery. Our creative team excels at capturing what grabs attention and keeps users from scrolling past. We design ads that not only attract Pinterest users but also make them eager to learn more about your brand.
Pinterest also offers a unique opportunity for powerful, free publicity. Our team creates content that users find valuable and want to save for later, which then showcases your ad to a broader audience. This approach provides a cost-effective way to increase brand awareness and grow your audience significantly.
We’ll kick off your campaign by split-testing various combinations of ad content, placement, and targeting to determine what works best.
This allows us to implement the most cost-effective strategy from the beginning, fully optimized for success.
However, our work doesn’t stop there. Throughout your Pinterest promotion, we’ll continuously monitor the stats to ensure ongoing optimization. If necessary, we’ll make adjustments and allocate additional resources to enhance your ROI and overall marketing metrics.
Pinterest campaigns offer the advantage of bidding on conversion rates for your ads. This means you can achieve significant results at a low cost, driving more traffic, boosting sales, or increasing brand awareness while paying primarily for the actual benefits you receive.
We’ll help you determine the budget that best supports your goals. With our ability to adjust your budget and allocation in real time, we ensure that your campaign remains cost-effective and efficient, maximizing the impact of your ad spend.
Testimonials
Success stories
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descriptive Niche is an eclectic and vibrant clothing accessories brand headquartered in Clearwater, Florida. Renowned for..
58%
Increase in website conversion rate
58%
Increase in website conversion rate
descriptive Niche
descriptive Niche is an eclectic and vibrant clothing accessories brand headquartered in Clearwater, Florida. Renowned for..
58%
Increase in website conversion rate
58%
Increase in website conversion rate
descriptive Niche
descriptive Niche is an eclectic and vibrant clothing accessories brand headquartered in Clearwater, Florida. Renowned for..
58%
Increase in website conversion rate
58%
Increase in website conversion rate
01.
Looking at your current strategy for advertising on social media
We’ll start by meeting with you to review your entire social media strategy. By analyzing the data from your current efforts across all platforms, we can gain valuable insights to optimize and plan your Pinterest campaign effectively.
If you’re already using Pinterest ads, we’ll review your current plan to identify what’s working and what could be improved. By analyzing your data, we’ll develop strategies to enhance and expand your campaign to its fullest potential.
At this stage, we’ll also meticulously define your target market. With a clear understanding of your Target Customer Demographic, we’ll effectively target and retarget individuals both before and during your Pinterest campaign.
We’ll also discuss your goals and explore the best Pinterest ad options for your business. Whether it’s picture ads, video ads, slideshow ads, or shopping ads, we’ll determine which formats will best help you achieve your objectives. Our creative team will then get to work crafting ads that align with your goals.
02.
Implementing Your Pinterest Campaign
Our creative team will begin crafting your Pinterest ads with your target audience and their preferences in mind. By using the right mix of tone, message, and engagement, we’ll ensure that your business communicates effectively and resonates with your audience.
In the final planning stage, we’ll test the materials to determine which formats perform best. This provides us with crucial information to launch a strong campaign, ensuring we’re ready for the next phase.
03.
Your Ecommerce Pinterest Campaign Launch
The next step is to launch your Pinterest ad. We’ll keep you informed with updates and insights on the progress and initial performance of your campaign as soon as it goes live.
At this stage, we start the continuous monitoring of your campaign. You can also choose how and when you’d like to receive updates and communication about its progress.
04.
Managing Your Pinterest Campaign
After that, our team will carefully manage your Pinterest promotion to ensure it’s running smoothly and effectively. This ongoing process helps maximize your results and ensures you reach your goals.
Constant contact is crucial for success. We’ll be with you every step of the way, ensuring that the data you provide aligns with your campaign metrics. This allows us to thoroughly analyze conversion rates and adjust your strategy to meet your goals effectively.
05.
Optimizing Your Pinterest Campaign
We will continuously monitor your ad placements and target audience, always keeping your campaign data in mind. This allows us to adjust our tactics and optimize your campaign, ensuring it remains cost-effective, efficient, and increasingly effective over time.
If you’ve experienced ad burnout before, don’t worry—we’ve got you covered. We’ll refresh your content by removing outdated ads and introducing new, creative ones. By crafting a diverse and engaging campaign that stays true to your brand’s style, we’ll give your company a distinct personality, boost awareness, and attract more visitors to your site, ultimately driving more sales.
06.
Analysis of Your Pinterest Campaign Data
We’re passionate about data and committed to keeping you informed about your campaign’s performance. You’ll receive your data in the format that works best for you, both during and after your campaign. We’ll provide you with a dashboard for real-time updates, progress reports, and open communication, so you can reach out to us whenever you need.
After your promotion ends, we’ll thoroughly analyze the data and results. This insight will help us understand what strategies worked best for your business, so we can apply these learnings to enhance your next campaign.
Our company helps e-commerce brands advertise on Pinterest.
01.
Auditing Your Pinterest Ad Campaign
Our team will review your data and evaluate your current Pinterest advertising strategies. Our expert campaign managers will provide insights and recommendations to enhance your campaign’s effectiveness and cost-efficiency, aiming to achieve better results and a higher return on investment (ROI).
02.
Pinterest Ad Spend Management
We’ll collaborate to create a budget for your Pinterest plan, helping you allocate your ad spend most effectively. Our goal is to maximize your returns while keeping ad costs as low as possible by aligning your goals with cost-effective strategies.
03.
Pinterest Shopping and Carousel Ads
We’ll create a cost plan for your Pinterest campaign, helping you decide where to allocate more of your ad spend. By balancing your goals with their associated costs, we’ll ensure you maximize your returns while keeping ad expenses as low as possible.
04.
Comprehensive Pinterest Advertising Services
With our full-service option, you can rest assured that your Pinterest promotion will be expertly managed from start to finish. We’ll meticulously plan, execute, and monitor your campaign to ensure you get the most out of Pinterest advertising for your brand. Our ongoing adjustments and optimizations will keep your campaign effective and aligned with your goals.
05.
Pinterest Ad One-Time Launch
We’d be delighted to launch a single ad on Pinterest to showcase its potential and give you a taste of what a full campaign can achieve. This option is perfect for introducing a new product or page feature, offering a simple yet impactful way to generate awareness. With this additional service, you’ll have minimal concerns and potentially significant results.
BACKSPACE
Why should I use Pinterest to advertise my site?
Simply put, your success is our top priority. We’re committed to not just helping your online store thrive, but also to achieving growth beyond your expectations. Our team is eager to support your continued success with exceptional advertising services tailored to your needs.
How can you be sure a Pinterest campaign will work for my brand?
We can create an incredible and successful promotion for Backspace with the help of our unique and experienced team. We’ll also monitor your campaign closely to ensure it’s always optimized for your brand’s success.
How much do I need to budget for Pinterest advertising?
One of the best aspects of Pinterest’s pricing is how it works. You’ll be impressed by how cost-effective your campaign can be when you only pay for ads that produce results. We can start with a budget that we agree on together, and as your campaign gains traction, we can help you increase it over time.
But how do I know that my Pinterest campaign is actually creating results?
We’ll keep you updated in several ways. First, you’ll have access to a client page where you can view detailed information about your campaign anytime.
You can also reach out to us regularly to check on your campaign’s progress as time goes on. If you have any questions or need help understanding the data, just let us know, and we’ll give you a call to discuss everything.
What if my target market isn’t the same as the demographic that uses Pinterest?
Many moms and housewives use Pinterest to find birthday party ideas and the latest recipes they’re excited to try. However, Pinterest has evolved into a search engine for a diverse audience. This means your ads can reach a wide range of people, no matter who they’re targeted at.
In fact, 86% of new Pinterest users are Millennials and Gen Z, and nearly half—48%—are men. So, no matter who you want to reach, Pinterest is an excellent platform for advertising.
How do you create Pinterest ads that stand out from the sea of Pins?
We all know Pinterest is full of intriguing pictures and information to pin. At Backspace, we go the extra mile by creating Pinterest ads that truly stand out and grab attention.
We’ll discover what makes your eCommerce brand unique and use that to make your ads exceptional. Our team will craft one-of-a-kind ads with unique copy, stunning graphics, and creative layouts that will make people eager to learn more about your brand.
How does Pinterest fit into my digital marketing strategy?
Pinterest is a key component of your digital marketing strategy, but it shouldn’t be your only tool. With its affordable pricing and cost-effective methods, it can significantly boost your return on investment (ROI).
Can you provide other advertising needs for my brand?
Of course! We understand that managing all aspects of a business can be challenging. As a full-service firm, we’re here to take care of all your advertising needs.
We’ll help you stay connected with your customers through email marketing and social media. We can create stunning landing pages that drive sales and develop SEO strategies to make your brand more discoverable. Just let us know how we can support your business growth.
Why should I trust BACKSPACE® with my Pinterest campaign?
We can answer your questions and provide any additional information you need during your free appointment, which you can schedule today. We’re excited about the opportunity to work with your eCommerce brand and help elevate it to a whole new level.
Awesome! Where do I go for more information?
We can answer your questions and give you any other information you need during your free appointment, which you can schedule today. That sounds great! We’d love to work with your eCommerce brand and help you lead your field.
